DoubleVerify Holdings acquired OpenSlate (Outrigger Media, Inc.) for USD 147.4 million, a transaction announced in November 2021.
Acquired OpenSlate, a leading independent pre-campaign contextual-targeting platform for social video and CTV, to extend DoubleVerify's brand-suitability targeting across platforms such as Facebook, TikTok and YouTube. Funded with IPO proceeds; $124.9M cash plus $22.5M in stock.
Acquired OpenSlate, a leading independent pre-campaign contextual-targeting platform for social video and CTV, to extend DoubleVerify's brand-suitability targeting across platforms such as Facebook, TikTok and YouTube. Funded with IPO proceeds; $124.9M cash plus $22.5M in stock.
OpenSlate is a leading independent pre-campaign contextual targeting platform for social video and CTV. OpenSlate's technology provides insight into the nature and quality of ad-supported content on large, video-driven social platforms, such as Facebook, TikTok and YouTube.
Advisory firms were not disclosed for this transaction.