1-800-FLOWERS.COM acquires Things Remembered (e-commerce assets)
The deal at a glance
1-800-FLOWERS.COM acquired Things Remembered (e-commerce assets) for $5.0 million, a transaction completed in January 2023, structured as Asset purchase of the Things Remembered brand (intellectual property, customer list, inventory, equipment); excluded retail stores.
Things Remembered (e-commerce assets) operates in Consumer Floral & Gifts, is based in United States. On January 10, 2023, 1-800-FLOWERS.COM completed its acquisition of certain assets of the Things Remembered brand, an online gifting and personalization destination known for personalized jewelry, drinkware, home decor, business gifts and awards, and wedding essentials. The $5.0 million asset purchase included intellectual property, a customer list, certain inventory and equipment but excluded Things Remembered retail stores; operations were integrated into the PersonalizationMall.com brand. Things Remembered's e-commerce revenues were $30.4 million for the twelve months ended November 30, 2022. (Disclosed in the company's Form 10-K.)
Expanded the company's personalized-products offering and was folded into PersonalizationMall to strengthen the personalization category.
Integrated within the PersonalizationMall.com brand in the Consumer Floral & Gifts segment.
No advisory firms have been disclosed for this transaction.