Darren Grasby has been AMD's Executive Vice President, Chief Sales Officer and President EMEA since January 2025, responsible for leading the company's worldwide sales organization across data center, commercial, consumer and embedded markets. Since joining AMD in 2007 he has held several sales and marketing leadership roles, including Executive Vice President, Strategic Partnerships and President EMEA, Senior Vice President of Global Computing and Graphics Sales, President EMEA and Global Channel Sales, and Corporate Vice President and General Manager EMEA. Before joining AMD he created and ran several companies focused on computer manufacturing, supply chain management, global distribution, and the creation of graphics brands such as ATI.