Warner Bros. Discovery acquires SBS Nordic (ProSiebenSat.1 Group)

Warner Bros. Discovery acquired SBS Nordic (ProSiebenSat.1 Group) for EUR 1.4 billion ($1.8 billion) including closing purchase price adjustments (announced enterprise value ~$1.7 billion / EUR 1.325 billion), a transaction completed in April 2013, structured as all cash.

SBS Nordic (ProSiebenSat.1 Group) operates in International Networks, is based in Nordic region (Norway, Sweden, Denmark, Finland; operations also in England). Discovery Communications acquired the SBS Nordic general entertainment television and radio business operations of ProSiebenSat.1 Media AG, comprising 12 television networks across Norway, Sweden, Denmark and Finland (with operations also in England). The acquisition expanded Discovery's brand portfolio by adding general entertainment, scripted and sports programming to its suite of services for the first time.

Discovery Communications announced a definitive agreement with ProSiebenSat.1 Group to purchase the company's SBS Nordic operations for a total enterprise value of approximately $1.7 billion (EUR 1.325 billion). The acquisition of SBS Nordic includes 12 television networks in Norway, Sweden, Denmark and Finland and further solidifies Discovery's long-term growth in the strong Nordic TV markets. At close (April 9, 2013) the cash consideration was approximately EUR 1.4 billion ($1.8 billion) including closing purchase price adjustments.

The Nordic markets are among the most well-penetrated and stable TV markets in the world, and SBS Nordic added general entertainment, scripted and sports genres that Discovery had not previously owned, deepening its international footprint. operating synergies and increased Nordic region market penetration (reflected in $779 million of goodwill recorded at acquisition) Component of Discovery's International Networks segment