About This Deal

TRUIST FINANCIAL CORP acquired Service Finance Company, LLC for $2 billion, a transaction announced in August 2021, structured as Definitive agreement for Truist Bank (Truist's wholly owned bank subsidiary) to acquire Service Finance Company, LLC..

Service Finance Company, LLC operates in Consumer Finance / Point-of-Sale Lending, is based in United States (Boca Raton, Florida). Truist's wholly owned subsidiary Truist Bank agreed to acquire Service Finance Company, a Boca Raton, Florida-based national provider of point-of-sale (POS) financing solutions for the home improvement industry. Service Finance uses proprietary technology to deliver payment solutions to more than 14,000 home improvement dealers and contractors, helping them offer prime and super-prime borrowers financing for a wide range of projects. The deal expanded Truist's POS lending business, which already included Sheffield Financial.

Expands the scale and capabilities of Truist's wholesale payments and POS lending businesses, strengthening its leadership position in the growing point-of-sale financing market and letting the combined Service Finance and Sheffield network serve more than 250 manufacturers and sponsors across roughly 29,000 contractors and dealers.

Deal Terms

Acquirer
TRUIST FINANCIAL CORP
Target
Service Finance Company, LLC
Value
$2 billion
Date
August 2021
Type
Acquisition
Status
Official-source — no SEC filing

Transaction Details

Target HQ
United States (Boca Raton, Florida)
Segment
Consumer Finance / Point-of-Sale Lending
Structure
Definitive agreement for Truist Bank (Truist's wholly owned bank subsidiary) to acquire Service Finance Company, LLC.
Announced
August 10, 2021

Advisors

Advisory firms were not disclosed for this transaction.

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Sources: Press release ↗ · Last updated July 16, 2026

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