About This Deal

News Corporation acquired Unruly Holdings Limited for ~GBP60 million (~US$90 million) cash, plus up to ~US$86M contingent, a transaction announced in September 2015.

Acquired the global video-advertising distribution platform to deliver branded video advertising across websites and mobile devices within News and Information Services.

Acquired the global video-advertising distribution platform to deliver branded video advertising across websites and mobile devices within News and Information Services.

Deal Terms

Acquirer
News Corporation
Target
Unruly Holdings Limited
Value
~GBP60 million (~US$90 million) cash, plus up to ~US$86M contingent
Date
September 2015
Type
Full acquisition
Status
Completed

Transaction Details

Announced
September 30, 2015

In Their Words

Unruly is a leading global video distribution platform that is focused on delivering branded video advertising across websites and mobile devices.

Advisors

Advisory firms were not disclosed for this transaction.

Related Deals & Entities

Sources: Press release ↗

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