Alphabet acquired Waze, a transaction completed in June 2013.
Waze operates in Maps / Geo, is based in Israel. Waze is a community-driven mobile navigation app whose users share real-time traffic conditions, road hazards, and route updates to find the fastest routes. Google acquired the Israel-based company to strengthen Google Maps with Waze's live crowdsourced traffic data while keeping Waze operating as an independent product.
Enhance Google Maps with Waze's real-time crowdsourced traffic data, and Waze with Google search, while preserving Waze's driver community.
The Waze community and its dedicated team have created a great source of timely road corrections and updates.Brian McClendon, VP, Geo, Google
Advisory firms were not disclosed for this transaction.