About This Deal

Adobe acquired Behance for $111.1 million, a transaction completed in January 2013.

Behance operates in Creative / Digital Media. Behance was an online social media platform used to showcase and discover creative work, acquired during fiscal 2013 for $111.1 million. It was integrated into Adobe's Digital Media segment and became a community for creative professionals within Creative Cloud.

Adobe integrated Behance into Creative Cloud so that members could publish customized portfolios on their own websites and plug into a large creative social network to get inspired, get feedback, and find new opportunities.

Deal Terms

Acquirer
Adobe
Target
Behance
Value
$111.1 million
Date
January 2013
Type
Full acquisition
Status
Ready

Transaction Details

Segment
Creative / Digital Media
Closed
January 1, 2013

Advisors

Advisory firms were not disclosed for this transaction.

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Sources: SEC filing ↗ · Last updated July 7, 2026

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