What is WACC?
WACC — the weighted average cost of capital — is the blended rate a company pays to fund itself, combining the cost of its debt and the cost of its equity in proportion to how much of each it uses. It represents the minimum return the business must earn on its assets to satisfy everyone who financed it.
In valuation, WACC is the discount rate. A discounted cash flow analysis projects a company's future free cash flows and then discounts them back to today at WACC, because that rate captures the opportunity cost of all the capital tied up in the business. A higher WACC means future cash is worth less today, and the valuation falls.
WACC is after-tax on the debt side, because interest is tax-deductible. That tax shield is why debt is a cheaper source of capital than equity — and why capital structure affects the discount rate at all.
How WACC is built
The formula weights each source of capital by its share of the total and blends the costs:
- Cost of equity. Usually estimated with the capital asset pricing model: the risk-free rate plus the company's beta times the equity risk premium. It is the return shareholders demand for the risk they bear.
- Cost of debt. The interest rate the company pays on its borrowings, then multiplied by one minus the tax rate to reflect the deductibility of interest.
- Weights. The proportion of equity and debt in the capital structure, ideally at market value rather than book value.
- Blend. WACC equals the equity weight times the cost of equity plus the debt weight times the after-tax cost of debt.
Each input is an estimate, so WACC is a range, not a precise figure. Small changes in the assumed equity risk premium or beta move it meaningfully — which is why two analysts rarely land on the same WACC for the same company.
Why WACC is contested
Because WACC drives the discount rate, and the discount rate drives the valuation, the number is where a lot of valuation disputes quietly live. Nudging WACC down by a single percentage point can lift a DCF value by a great deal, especially for businesses whose cash flows sit far in the future.
The honest treatment is to disclose the inputs and show the valuation across a range of WACCs in a sensitivity table, rather than presenting one figure as if it were observed fact. WACC is a judgment dressed as a calculation.